Worthy is a Calgary-based jam, spread and salsa company founded in 2014 by Ashlee Steinhauer. She became passionate about inventing one-of-a-kind jarring creations while attending her 12-step recovery program. Once Ashlee started to get her zest for life back, she decided to focus on jarring full-time so that she could create a community that involved breaking conversational barriers surrounding addiction recovery.
The importance of recovery is the backbone of Worthy. Ashlee has experienced first-hand how the stigma that surrounds addiction can affect an individual's self-worth, so she wanted a name that represented the people who face this every day and the recurring theme of feeling unworthy, thus Worthy was born. Now Ashlee uses her platform to share her story to normalize conversations about addiction in addition to giving back to the recovery community by donating a portion of all proceeds to charity. The aim is to make every jam-lover feel Worthy one jar at a time.
Worthy offers three unique jam flavours that include Earl Grey Lavender Peach, Strawberry Cardamom, and Vanilla Rhubarb.